The Quiet Web | by Brian Koberlein ↦
Brian Koberlein:
The quiet filter isn’t perfect. There are plenty of quiet sites that use Google Analytics just because it’s an easy way to see if anyone is reading. And some sites pass the test while still having a bombastic style. But the filter does reveal hidden treasures. Sites that are thoughtfully and personally written. There’s often intentionality to them that is refreshing to read. I find my own ideas are challenged more on these sites, and that’s a good thing.
The biggest downside of the quiet web is that it can be difficult to find. You can’t simply Google topics of interest. Instead, you have to dig a bit. Go down rabbit holes until you come across an interesting quiet page. It takes time and effort. It’s easier just to doomscroll on Twitter. But the effort is worthwhile. As you gather more of the quiet web into your readership, you will notice the negative effects of the traditional loud web more. And once you get used to the quiet web, you may never want to go back.